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Proximity Marketing: Converging Community, Consciousness, and Consumption
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Product details
| Management number | 201814402 | Release Date | 2025/10/08 | List Price | $16.56 | Model Number | 201814402 | ||
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Format: Paperback / softback
Length: 218 pages
Publication date: 30 April 2024
Publisher: Business Expert Press
Presents innovative concepts, best practices, and case studies on proximity marketing strategy in the emerging markets through theoretical foundations, design arguments, and managerial analysis. Converges the business, social, crowd, and behavioral ecosystems with the proximity marketing approaches.
Weight: 272g
Dimension: 229 x 152 (mm)
ISBN-13: 9781637425770
Projectors
Business
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